Maximize Your Social Media EngagementSocial media is the ever-growing, ever-changing (friendly and often helpful) beast. With so many different platforms, and new technology always...
Summer Holidays for Your Social Media CalendarIt’s (basically) summer and there’s always something to celebrate! Check out the latest edition of hashtagable holidays to add to...
Digital BudgetsMany advertisers are including online tactics in their media programs these days. Whether using display, social or search, they know...
Is Traditional Marketing Still Relevant?In short, the answer is yes. With today’s technology, we’re often quick to assume that online ads are the only way...
Helpful Writing ResourcesAs a writer, I’m always checking, double-checking, and triple-checking my work. While most grammatical knowledge is innate by now, I...
How to Stay Active at Work“AHH! Summer is almost here!” – Me every single morning when it’s nearly light outside before my 6am workout. Seriously,...
Satisfied With Your Agency’s Performance?If you’re not asking that question on a regular basis, then maybe you should be. At AFFIRM, we recently initiated...
Influencer Marketing vs. Celebrity EndorsementsThe concept of influencer marketing and celebrity endorsements are often used interchangeably. While there are overlapping strategies between the two,...
Professional Writing MattersHiring a professional writer has many benefits for you and your business. Not only will it save you time, money,...
Handling Crisis CommunicationWe’ve seen it happen a little too often over the past couple of weeks, from Pepsi, to Nivea, and United...