Are system fonts making a comeback?Ten years ago, web designers created sites using system fonts. For example, let's say a designer chose Arial as their...
Brainstorming!Brainstorm: an ancient word, which means, “to storm the brain”……….or something like that. Brainstorming done right can be a very...
The Emmy AwardsOn the Eve of a New Broadcast Season, Emmys Ratings Drop to a Record Low That was Monday’s headline almost everywhere....
A Millennial, on Millennials“How the Best and Brightest Millennials Live, Shop and Dream” -Adweek “How Millennials Consume TV Depends on Which Stage of Life...
Easy Answers Are BetterRecently, my business credit card number was compromised and someone used it to go on a bit of a shopping...
Advertising During a Political YearWith the looming presidential election this November, advertising agencies are feeling the pressure to secure ad space for clients. During...
When Less is Actually MoreThey say copywriting is something that can’t be taught in school. I mostly agree. I went to UW-Milwaukee where they offered...
Hunting = MarketingI was asked if there are any parallels I could draw between my hobbies and my job. I thought about...
Calling All Multitaskers!Multitasking. I’m guilty of it, and I’m sure you have been too. I even feel guilty saying “guilty” because for...
Writing vs. Writing for the WebLast week, I attended a seminar at Northwoods Web Solutions on Writing for the Web that was full of up-to-date...
