Metra Chicago

AFFIRM developed a fun campaign for Metra featuring iconic summertime images with comic book-style headlines to show that Metra makes it easier to connect to your favorite summer activities.

Summer Fun Digital Billboard

metra01 billboard

Summer Fun Print Ad

metra04 chicago tribune print ad

Summer Fun Web Banner Ads

Banner ads

Summer Fun Gas Pump Topper

metra02 gas pump topper

Ten Times Easier Campaign

AFFIRM created this promotional campaign to increase sales on discounted fares for 10-Ride tickets using radio, online, mobile, station posters, and seat-card flyers.

Campaign Poster

Ten ride ticket poster2

Campaign Poster

metra05 ten ride poster

Campaign Radio Ads

Test Drive Campaign

In an effort to increase awareness among commuters who drive to work of the benefits of riding the train, we created the Test Drive campaign which targeted traditional Chicago area commuters.


Test drive billboard

Web Banner Ads

Banner ads

Ticket Letter and Envelope

Envelope and letter