Designing a website to help achieve zero preventable deaths on Wisconsin roadways
Most traffic crashes are caused by motorists' behavior, such as speeding, driving while impaired and not wearing safety belts. We know that most of these deaths are preventable. Partnering with the Wisconsin Department of Transportation, we designed and developed zeroinwisconsin.gov to highlight traffic safety initiatives and safe driving programs that raise awareness, educate, change behavior, and save lives… together.
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