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Advertising and PR: The Same but Different

Advertising and Public Relations are commonly mistaken to be same thing. While they both definitely fall under the same umbrella...

Facebook page or Facebook Page?

In the past month, I’ve come across two separate businesses with Facebook pages…which is normally great, but these guys are...
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We’re Always Responsive, We Promise.

Unless you’re living under a rock or haven’t visited our website or Facebook page (Ahem... facebook.com/affirmagency), you know we pride...

How to Deal With Negative Comments On Social Media

As a consumer and a young PR pro, I feel as though I’m always conscious of what I post and...
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“Chance Favors the Prepared Mind”

Among my ad mentors is Luke Sullivan’s book, Hey, Whipple, Squeeze This, a rite of passage for anyone entering the...
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Info, Graphic-Style

The other day, I was Googling “when to take vitamins” (just bear with my nerdiness here for a min.), when...
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Are system fonts making a comeback?

Ten years ago, web designers created sites using system fonts. For example, let's say a designer chose Arial as their...
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Brainstorming!

Brainstorm: an ancient word, which means, “to storm the brain”……….or something like that. Brainstorming done right can be a very...

The Emmy Awards

On the Eve of a New Broadcast Season, Emmys Ratings Drop to a Record Low That was Monday’s headline almost everywhere....
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A Millennial, on Millennials

“How the Best and Brightest Millennials Live, Shop and Dream” -Adweek “How Millennials Consume TV Depends on Which Stage of Life...

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Danny Mager