Facebook Live, Trend or Tremendous?One of the biggest trends in content marketing in 2016 was video and this trend will continue to rise in 2017. If you...
3 Things to Learn from March MadnessThe 2017 NCAA Tournament is underway! Also known as March Madness, the tournament has become one of the most popular...
4 Tips for Building & Maintaining Strong Client RelationshipsOne of the most important aspects of being an account executive is fostering and maintaining client relationships. At AFFIRM, we...
Spring Holidays for Your Social Media CalendarThere’s always something to celebrate. Over the past couple of years “national” holidays have become rather popular on social media....
Two Truths and an Alternative Fact about PRThe idea of “alternative facts” and “fake news” has been circulating social media and news outlets since Donald Trump took...
Why Advertising Awards DO MatterWith winter still hanging over our heads, there’s a little ray of sunshine in the form of another season –...
12 Ways to Stay Motivated ALL Week LongDo you ever feel like the week is taking FOREVER? Or that you can’t seem to get yourself in the...
How to Write Effective Photo Captions on Social MediaIn a world where approximately 52 million photos are shared daily on Instagram, a well-written caption can make all the...
5 ways to avoid conflict when communicatingFirst, a quick story. I recall a situation recently where I was trying to help someone walk through a difficult task....
Absolutely Positive(ly Engaging Marketing)Welcome back to my Core Value blog! As you know, this blog series is dedicated to further explaining our Core...
