My Digital VacationI’ve been in the advertising and marketing business since the late 1980’s. In that time, I’ve seen a sea change...
Best Times to Post on Social Media#MCM #FBF #TBT #WCW – it seems like there’s a designated day to post anything and everything on social media...
Maximize Your Social Media EngagementSocial media is the ever-growing, ever-changing (friendly and often helpful) beast. With so many different platforms, and new technology always...
Summer Holidays for Your Social Media CalendarIt’s (basically) summer and there’s always something to celebrate! Check out the latest edition of hashtagable holidays to add to...
Facebook Live, Trend or Tremendous?One of the biggest trends in content marketing in 2016 was video and this trend will continue to rise in 2017. If you...
How to Write Effective Photo Captions on Social MediaIn a world where approximately 52 million photos are shared daily on Instagram, a well-written caption can make all the...
Two Thumbs Up for EmojisThe other day, someone sent me a detailed text about when and where to meet for pizza…primarily using emojis. I...
Marketing Trends to Know in 20172016 was a big year for digital, social, and mobile marketing, but 2017 is said to be even bigger. With...
Facebook page or Facebook Page?In the past month, I’ve come across two separate businesses with Facebook pages…which is normally great, but these guys are...
How to Deal With Negative Comments On Social MediaAs a consumer and a young PR pro, I feel as though I’m always conscious of what I post and...
