Top 5 Reasons to Redesign Your Website

If you’re like most small or medium-sized businesses, starting a website redesign can feel like a monumental task. Fortunately, there are many resources available online; from self-help articles, seminars, and tutorials to experienced digital agencies that specialize in website design … Read more


The 23 Digital Marketing Terms You Need to Know

If you’ve taken any steps into the world of Digital Marketing, you’re probably aware that there’s a lot to know, especially when it comes to all the specific terminology. Whether you’re optimizing keywords to boost SEO results or kicking off … Read more


Spring Cleaning For Your Brand

The birds are singing, flowers are blooming, and the snow is (hopefully) gone for good, which can only mean one thing: spring is here. Most people rush to purge their closets and scrub their floors, but did you ever stop … Read more


seo keywords

Be seen, be heard. Use keywords.

Simply put, keywords are the words, terms, and phrases people type into Google to find your content. However, as we all know, it is much more complicated than that. What if I search “advertising agency” and AFFIRM doesn’t show up? … Read more


affirm blog SEO nutshell 1200x600

Search Engine Optimization in a Nutshell

SEO: everyone is talking about it, and you should be too. What is SEO? In short, SEO stands for Search Engine Optimization, and it does exactly what it says – optimizes your website so that it gets maximum exposure in … Read more


Multitasking businesswoman at work

Writing vs. Writing for the Web

Last week, I attended a seminar at Northwoods Web Solutions on Writing for the Web that was full of up-to-date info and helpful tips, plus it was a great refresher course for stuff I haven’t studied in a few (gasp!) … Read more


Ursa Logistics Unveils New Responsive Website Designed by AFFIRM

(Pewaukee, WI…December 16, 2015) Ursa Logistics, a national trucking company specializing in contract transportation for the United States Postal Service, recently enlisted the help of AFFIRM to complete a new corporate website. The new site has now launched at www.ursalogistics.com. … Read more


AFFIRM Helps Ultra Tool & Manufacturing Launch Updated Website

(December 10, 2015…Pewaukee, WI) Ultra Tool & Manufacturing, a Germantown-based leader in manufacturing, tooling, and automation, has launched a new responsive website. AFFIRM developed and provided creative services for all of the refreshed web pages. As the first step of … Read more


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