Privacy in the Digital Age

In the wake of Facebook and Cambridge Analytica’s data compromise, as well as the European Union’s General Data Protection Regulation (GDPR), you may have noticed a flood of updated privacy policies surging your inbox or notifications popping up whenever you … Read more


seo keywords

Be seen, be heard. Use keywords.

Simply put, keywords are the words, terms, and phrases people type into Google to find your content. However, as we all know, it is much more complicated than that. What if I search “advertising agency” and AFFIRM doesn’t show up? … Read more


AFFIRM WINS THREE AMERICAN ADVERTISING AWARDS

(Pewaukee, Wis…February 26, 2018) AFFIRM won a total of three ADDY awards at the 2018 American Advertising Awards Show hosted at UW-Madison’s Union South on Saturday, February 24, 2018. The American Advertising Federation (AAF), established in 1905, is a national … Read more


The Fireside Theatre Prepares for a Big Season in 2018

(Pewaukee, Wis…January 25, 2018) After finishing a top-selling season in 2017, one of the best in the theater’s recent history, the Fireside Dinner Theatre in Fort Atkinson, Wisconsin has kicked off another big season for 2018. Starting out the year … Read more


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Embracing the LGBTQ Community within your Company’s Advertising Tactics

The time is far gone from the stereotypical white and heterosexual family being the only family structure accepted by consumers. We want diversity and we want it now! Especially when discussing the representation of the LGBTQ community, the public is … Read more


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Ideas to Keep Your Content Fresh

“How do you keep content fresh for social media, web, blogs, etc.?” is a question we’ve heard quite a few times. The answer is – there’s no singular answer! But there are a ton of small but mighty helpful answers…some … Read more


AFFIRM Wins Five WAVE Awards Including Judge’s Choice

(Pewaukee, Wis…November 17, 2017) AFFIRM, a full-service advertising agency in Pewaukee, Wisconsin, has been awarded five WAVE Awards in recognition of television commercials it produced for the Wisconsin Department of Transportation, Wisconsin Department of Justice, and Unison Credit Union. The … Read more


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Search Engine Optimization in a Nutshell

SEO: everyone is talking about it, and you should be too. What is SEO? In short, SEO stands for Search Engine Optimization, and it does exactly what it says – optimizes your website so that it gets maximum exposure in … Read more


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How to Master Instagram’s Algorithm

Remember the good ol’ days of chronological Instagram feeds? *Sigh* good times. In 2016, Instagram updated their algorithm making it a little harder to get your post seen when/where you need it to be seen. BUT, not all hope is … Read more


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Visual Note-Taking

Recently, at the 2017 HOW Design Conference, an illustrator named Mike Rohde led a workshop called “Sketchnotes.” This is not just doodling, but it can also be used as a way to make more memorable shorthand notes that keep you … Read more


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