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Fear and Facts in Advertising

Most of us remember the DARE campaign (Drug Abuse Resistance Education), an anti-drug program in schools that encouraged students to...

The Case for Cause Marketing

In a live filmed stunt, Burger King filmed a social experiment in a restaurant highlighting the issue of the Pink...

The 23 Digital Marketing Terms You Need to Know

If you’ve taken any steps into the world of Digital Marketing, you’re probably aware that there’s a lot to know,...

Privacy in the Digital Age

In the wake of Facebook and Cambridge Analytica’s data compromise, as well as the European Union’s General Data Protection Regulation...

What to do with data?

Earlier this year, news broke that the profiling company Cambridge Analytica used data of over 50 million Facebook users in...

Spring Cleaning For Your Brand

The birds are singing, flowers are blooming, and the snow is (hopefully) gone for good, which can only mean one...
hashtag

#Help

Remember a few years back when this symbol # was just a pound sign? Good times. Nowadays, you can’t log on...
#MeToo Advertising

The #MeToo Movement Hits Advertising

The Time's Up movement took Hollywood by storm when sexual misconduct allegations of Harvey Weinstein and other well-known figures came...
seo keywords

Be seen, be heard. Use keywords.

Simply put, keywords are the words, terms, and phrases people type into Google to find your content. However, as we...

Even with Social, Consistency is Key

Whether it’s about content, sales, or customer relations, social media has quickly become a large part of any brand’s online...

Your Brand Deserves Better. Let’s talk!

Contact us for a FREE 30-minute consultation for your marketing needs! Learn how we can deliver results for your organization. No matter where you’re at in the decision-making process, AFFIRM can help take you the rest of the way.

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Danny Mager