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How to Write an Effective News Release

Over the past couple of years, industry watchers have predicted the “demise of the news release.” Well…it’s not true and may not be for a while as I still find myself drafting press releases and pitching the media with this … Read more


AFFIRM Develops Internship Campaign and Worker Training Grant Campaign for the Wisconsin Department of Workforce Development

    (Pewaukee, Wis…July 10, 2017) The Wisconsin Department of Workforce Development (DWD) recently launched WisConnect, a campaign that connects Wisconsin college students with internships at businesses in Wisconsin. AFFIRM developed the creative identity, brand strategy, and marketing plan to … Read more


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Schedule Facebook Posts for Later

Recently, I had almost the exact same conversation with two different people. Both times, it went something like this: PERSON: *sigh* I need to dedicate way more time to my business’s social media. Too bad I don’t have the time… … Read more


AFFIRM Welcomes Figy as Marketing Assistant

(Pewaukee, Wis…July 6, 2017) AFFIRM Agency, an award-winning, full service advertising agency in Pewaukee, Wisconsin, has added Anna Figy as a Marketing Assistant. A May 2017 graduate of University of Wisconsin-Milwaukee with a degree in Journalism, Advertising and Media Studies, … Read more


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My Digital Vacation

I’ve been in the advertising and marketing business since the late 1980’s. In that time, I’ve seen a sea change in the marketing landscape, going from when the newspaper and radio dominated the local advertising scene, to the digital world … Read more


AFFIRM Adds Kaminski as Senior Graphic Designer

(Pewaukee, Wis…July 6, 2017) AFFIRM Agency, an award-winning, full service advertising agency in Pewaukee, Wisconsin, has hired Bill Kaminski as a Senior Graphic Designer. Bill has taught at the Milwaukee Institute of Art and Design for over decade and has … Read more


Getting to Know AFFIRM 2.0

Summerfest, a fantastic summer tradition for Wisconsinites, is just around the corner! With it being the 50th anniversary of the World’s Largest Music Festival it is bound to be an amazing 11 days of music. What/who are you looking forward … Read more


News

AFFIRM Wins Telly Award for Drugged Driving Public Service TV Spot

Pewaukee, Wis…June 19, 2017) AFFIRM (www.affirmagency.com) has been awarded a Telly Award in recognition of its television spot developed for the Wisconsin Department of Transportation and Wisconsin Department of Justice. The Telly Awards honor the best in TV and cable, … Read more


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4 Tips for Planning Your Next Event

Successful events take more than just implementation. They require coordination, communication, and plenty of time! Here are four tips to help you get started with the event planning process for your organization: Create a strategy – Start by understanding the … Read more


Best Times to Post on Social Media

#MCM #FBF #TBT #WCW – it seems like there’s a designated day to post anything and everything on social media these days. But when is the right time? When will you get the most views, likes, comments, overall engagement? The … Read more


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