Best Times to Post on Social Media

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Businessman hand holding mobile phone with social network notifications on screen new chat messages, new article likes and appreciations. Idea social networking in modern business negotiations.

#MCM #FBF #TBT #WCW – it seems like there’s a designated day to post anything and everything on social media these days. But when is the right time? When will you get the most views, likes, comments, overall engagement?

The answer: there is no right answer, there is no right time, it’s different for all of us, and it varies per social medium.

However, especially as a business, there are some times that are better than others to interact with social audiences. Because of standard business hours, you have more narrow windows of interaction time, which can actually make things easier.

To get some tips on maximizing your engagement, check out this post.

According to Sprout Social, below are the post optimal times for posting per medium:

 

FACEBOOK

Strongest days to post: Wednesday–Sunday

Best day to post: Thursday

Most active time of the week: Thursdays at 1pm

It’s pretty much always safe: Any day of the week from 9am-3pm

Avoid/least optimal times: Early mornings and late nights

 

TWITTER

Strongest days to post: Monday-Thursday

Best day to post: Thursday

Most active time of the week: Thursdays at noon

It’s pretty much always safe: Any weekday between noon and 3pm

Avoid/least optimal times: Early mornings and late nights

 

INSTAGRAM

Strongest days to post: Monday-Friday

Best day to post: Monday

It’s pretty much always safe: Monday-Thursday nearly any time (except 3pm)

Avoid/least optimal times: 3pm each day

 

LINKEDIN

Strongest days to post: Tuesday-Thursday

Most active time of the week: Noon and 5pm Tuesday-Thursday

It’s pretty much always safe: Any weekday between 8am-5pm

Avoid/least optimal times: Weekends

 

**All of this is not to be said without noting that, like campaigns for any other media, it’s important to have a strategy behind your posts. For a strategic social media campaign, give us a shout: (262) 650-9900.**


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