AFFIRM WINS FOUR AMERICAN ADVERTISING AWARDS

(Pewaukee, Wis…February 18, 2020) AFFIRM won a total of four ADDY awards at the 2020 American Advertising Awards Show hosted at Monona Terrace in Madison on Saturday, February 15, 2020. The annual awards show is put on by the American … Read more


Stay Warm with these 5 Digital Marketing Reads

As the weather gets colder, who doesn’t love curling up with a good book? Take some time to improve your digital marketing strategy with these 5 reads:   Jab, Jab, Jab, Right Hook: How to Tell Your Story in a … Read more


The Pros and Cons of Using Facebook

When Facebook was founded in 2004, it was seen as a new innovation that would make our world more connected… and better for it. Now more than a decade later, Facebook has been in the center of multiple scandals, including … Read more


3 Corporate #TwitterFails and What You Can Learn from Them

Social media is becoming more and more important in effective marketing and public relations. An active, vibrant social media presence can significantly benefit your organization. However, without time and thought, you could make some big mistakes. Here are 3 notable … Read more


What You Need to Know about the Changing Media Landscape

Your organization is about to launch a new product or initiative, and you’re ready to share your news with the world! STOP. Before you reach out to any media outlet, journalist or editor, you need to understand the changes that … Read more


Advice to Summer Marketing Interns

Congratulations! You’ve landed your first internship at a marketing/PR/advertising firm. Now what? I’ve been an intern at AFFIRM for roughly 3 months, and I’ve learned A LOT (too much for one blog post). Before I return to school, I want … Read more


Your Guide to Influencer Marketing

“Influencer” has been a buzz term in the marketing industry lately. But what exactly is an influencer, and how can they help your business? We’ve answered all your questions here! Question: What is an influencer? Answer: An influencer is a … Read more


CREATING A SOCIAL MEDIA STRATEGY THAT’S RIGHT FOR YOU – PART 4 (LINKEDIN)

We’re back with our last installment of our social media marketing deep dive! If you have followed along through Parts 1, 2, and 3, you are well on your way to becoming a social media maven. Now that you’ve got … Read more


Creating A Social Media Strategy That’s Right For YOU – Part 3 (Instagram)

Congratulations on reaching Part 3 of our social media marketing deep dive! Now that you’re a Facebook whiz, we’re going to jump into all things Instagram. If you missed Part 2, you can catch up here. Instagram is a social … Read more


Man on keyboard

Creating A Social Media Strategy That’s Right For YOU – Part 2 (Facebook)

Welcome back to our social media marketing deep dive! If you missed Part 1, be sure to check it out here, as Part 2 will be building on what you learned in the last blog and focusing on the social … Read more


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