Blog

The Importance of Research in Marketing

If you’ve visited our AFFIRM Agency Process page on our website, you know that we’ve used our proprietary SMART process...

The Pros and Cons of Using Facebook

When Facebook was founded in 2004, it was seen as a new innovation that would make our world more connected…...

3 Corporate #TwitterFails and What You Can Learn from Them

Social media is becoming more and more important in effective marketing and public relations. An active, vibrant social media presence can significantly...

What You Need to Know about the Changing Media Landscape

Your organization is about to launch a new product or initiative, and you’re ready to share your news with the world! STOP. Before...

Why We Love Local Press (and You Should Too)

When planning their Public Relations strategy, leaders often express interest in national coverage, like 60 Minutes or The New York Times. National...

Advice to Summer Marketing Interns

Congratulations! You've landed your first internship at a marketing/PR/advertising firm. Now what? I’ve been an intern at AFFIRM for roughly 3...

Go Back to School with These 5 Marketing Classics

School is almost back in session! While some of you haven’t been inside a school in years, you’re never too old...

US Women's Soccer Team Celebrating

What U.S. Women’s Soccer Can Teach Us About Cause Marketing

In July, the U.S. Women’s National Soccer Team defended their title as the world’s best women’s soccer team in the 2019 FIFA...

Your Guide to Influencer Marketing

“Influencer” has been a buzz term in the marketing industry lately. But what exactly is an influencer, and how can they help...

Fun in the Sun – Marketing Opportunities in the Summer

Summer is (finally) here! It’s time for street festivals, outdoor concerts, farmers markets, and some new opportunities to market your business! This summer,...

Let’s talk!

Contact our President, Danny Mager to learn how we can deliver results for your organization. No matter where you're at in your decision-making process, we can help you get the ball rolling.