Pedestrian Safety is a Two-Way StreetAs a recent college grad, I am no stranger to the chaos that ensues on the streets and crosswalks surrounding...
Native Advertising: Marketing Beyond the Naked EyeRecently, while swiping through one of my favorite apps, I stumbled upon a page that was unlike the others—instead of...
How to Master Instagram’s AlgorithmRemember the good ol’ days of chronological Instagram feeds? *Sigh* good times. In 2016, Instagram updated their algorithm making it...
Visual Note-TakingRecently, at the 2017 HOW Design Conference, an illustrator named Mike Rohde led a workshop called “Sketchnotes.” This is not...
My Digital VacationI’ve been in the advertising and marketing business since the late 1980’s. In that time, I’ve seen a sea change...
Best Times to Post on Social Media#MCM #FBF #TBT #WCW – it seems like there’s a designated day to post anything and everything on social media...
Helpful Writing ResourcesAs a writer, I’m always checking, double-checking, and triple-checking my work. While most grammatical knowledge is innate by now, I...
How to Stay Active at Work“AHH! Summer is almost here!” – Me every single morning when it’s nearly light outside before my 6am workout. Seriously,...
Satisfied With Your Agency’s Performance?If you’re not asking that question on a regular basis, then maybe you should be. At AFFIRM, we recently initiated...
Professional Writing MattersHiring a professional writer has many benefits for you and your business. Not only will it save you time, money,...