Privacy in the Digital Age

In the wake of Facebook and Cambridge Analytica’s data compromise, as well as the European Union’s General Data Protection Regulation (GDPR), you may have noticed a flood of updated privacy policies surging your inbox or notifications popping up whenever you … Read more


What to do with data?

Earlier this year, news broke that the profiling company Cambridge Analytica used data of over 50 million Facebook users in a now-infamous compromise. Unethical to say the least, the use of personal information influences how the public thinks about online … Read more


Spring Cleaning For Your Brand

The birds are singing, flowers are blooming, and the snow is (hopefully) gone for good, which can only mean one thing: spring is here. Most people rush to purge their closets and scrub their floors, but did you ever stop … Read more


#MeToo Advertising

The #MeToo Movement Hits Advertising

The Time’s Up movement took Hollywood by storm when sexual misconduct allegations of Harvey Weinstein and other well-known figures came to light. It sparked a viral sensation, spotlighting the systemic problem of sexual harassment and assault against women, particularly in … Read more


seo keywords

Be seen, be heard. Use keywords.

Simply put, keywords are the words, terms, and phrases people type into Google to find your content. However, as we all know, it is much more complicated than that. What if I search “advertising agency” and AFFIRM doesn’t show up? … Read more


Even with Social, Consistency is Key

Whether it’s about content, sales, or customer relations, social media has quickly become a large part of any brand’s online presence and digital strategy. Why? It’s a great way to quickly and efficiently build your brand as well as target … Read more


TRANSIT SOLUTIONS HONORED AS MELVILLE CHAMBER OF COMMERCE’S TRANSPORATION BUSINESS OF THE YEAR

(Pewaukee, Wis…February 12, 2018) The Melville Chamber of Commerce in Melville, NY, has presented Transit Solutions with its second award for Business of the Year in the Transportation category. Transit Solutions previously won the award in 2014 and has been … Read more


The Fireside Theatre Prepares for a Big Season in 2018

(Pewaukee, Wis…January 25, 2018) After finishing a top-selling season in 2017, one of the best in the theater’s recent history, the Fireside Dinner Theatre in Fort Atkinson, Wisconsin has kicked off another big season for 2018. Starting out the year … Read more


lgbtq marketing rainbow colors

Embracing the LGBTQ Community within your Company’s Advertising Tactics

The time is far gone from the stereotypical white and heterosexual family being the only family structure accepted by consumers. We want diversity and we want it now! Especially when discussing the representation of the LGBTQ community, the public is … Read more


Woman bathing dog outside fresh air

Ideas to Keep Your Content Fresh

“How do you keep content fresh for social media, web, blogs, etc.?” is a question we’ve heard quite a few times. The answer is – there’s no singular answer! But there are a ton of small but mighty helpful answers…some … Read more


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