Top Reasons Why Public Relations Is More Crucial Than Ever in the Age of AIAI is changing marketing at lightning speed, streamlining content creation, automating workflows, and crunching data like never before. But while...
Why It’s Important to Have a Crisis Communications PlanImagine that it’s after business hours and you’re asleep in bed. Suddenly, your phone begins to ring and when you...
Two Truths and an Alternative Fact about PRThe idea of “alternative facts” and “fake news” has been circulating social media and news outlets since Donald Trump took...
Advertising and PR: The Same but DifferentAdvertising and Public Relations are commonly mistaken to be same thing. While they both definitely fall under the same umbrella...
Measuring your PR: what is relevant to you?"I spend alot of time tracking all of our media mentions, but no one ever really looks at this stuff." That's...
