How AI is Changing the Marketing and Advertising IndustryAt this point, it’s impossible to ignore the impact of Artificial Intelligence (AI) on the marketing and advertising industry. These...
AFFIRM’s Social Media Predictions for 2024Most brands and companies have widely embraced social media as a key area of focus for their plans and strategies...
Will the Amazon Echo and Google Home be the future of advertising?Soon after the Amazon Echo and Google Home were launched to market, the question of the ability to advertise on...
Native Advertising: Marketing Beyond the Naked EyeRecently, while swiping through one of my favorite apps, I stumbled upon a page that was unlike the others—instead of...
My Digital VacationI’ve been in the advertising and marketing business since the late 1980’s. In that time, I’ve seen a sea change...