Affirm’s Digital Growth Continues
(Pewaukee, Wis….July 2, 2018) This summer, AFFIRM expanded its Digital Marketing Team as well as its Digital Marketing offerings to its clients. Joining the team are SEM Specialist Michael Bonin, Proposal Writer Anne Kyte, and Digital Intern Briana Lerner. The agency’s enhanced, comprehensive digital packages now include everything necessary to effectively deliver the right message, engage the right audiences, and maximize ROI in the Digital Marketing landscape. All packages combine multiple digital assets working collaboratively together to elevate our clients’ digital presence.
An ongoing digital program is one of the most effective forms of marketing in today’s ever-changing world of advertising. Customizing digital services to specific company needs and goals means reaching target audiences in ways that most effectively resonate with them. In addition to reputation management and social media management, AFFIRM’s enhanced digital packages include strategizing and implementing Pay Per Click (PPC) and Search Engine Optimization (SEO) campaigns that make a true impact. While SEO campaigns require time to see results, PPC campaigns can offer a more immediate positive impact. Generally, SEO and PPC programs should be used together to complement each program’s efforts in order to achieve the most efficient overall performance.
With three different packages available, AFFIRM’s digital marketing strategies can be adapted and applied to any business. For organizations looking to test the digital market and learn how much room for growth exists, the BASIC digital package makes the most sense. The STANDARD package combines the power of reputation management, social media, PPC, and SEO to get relevant content in front of target audiences on a more consistent basis. And for clients looking to immerse themselves and take total control of their digital presence, the PREMIUM package offers everything plus ongoing digital monitoring, management, and support. Plus, all levels can be further customized based on an organization’s marketing objectives.
“Bottom line, the future of marketing is digital”, said AFFIRM President Danny Mager. “That’s why AFFIRM is investing heavily to enhance our digital capabilities in order to continue serving our clients in the most effective way possible. And we’re very excited about it!”
For any questions or to start the discussion about which Digital Package is best for you, please contact AFFIRM Director of Digital Strategy Lisa Harrington at lharrington@affirmagency.com or at (262) 650-9900.
AFFIRM is a full-service marketing communications agency with headquarters in Pewaukee, Wisconsin. The agency serves local, regional and national clients in Business-to-Business and Consumer markets and has special expertise providing social marketing, transit, transportation and health benefits marketing and communications. For more information, call 262-650-9900, or visit www.affirmagency.com.
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