Here’s a thought…

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Schedule Facebook Posts for Later

Recently, I had almost the exact same conversation with two different people. Both times, it went something like this: PERSON: *sigh* I need to dedicate way more time to my business’s social media. Too bad I don’t have the time… … Read more


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My Digital Vacation

I’ve been in the advertising and marketing business since the late 1980’s. In that time, I’ve seen a sea change in the marketing landscape, going from when the newspaper and radio dominated the local advertising scene, to the digital world … Read more


Getting to Know AFFIRM 2.0

Summerfest, a fantastic summer tradition for Wisconsinites, is just around the corner! With it being the 50th anniversary of the World’s Largest Music Festival it is bound to be an amazing 11 days of music. What/who are you looking forward … Read more


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4 Tips for Planning Your Next Event

Successful events take more than just implementation. They require coordination, communication, and plenty of time! Here are four tips to help you get started with the event planning process for your organization: Create a strategy – Start by understanding the … Read more


Best Times to Post on Social Media

#MCM #FBF #TBT #WCW – it seems like there’s a designated day to post anything and everything on social media these days. But when is the right time? When will you get the most views, likes, comments, overall engagement? The … Read more


Maximize Your Social Media Engagement

Social media is the ever-growing, ever-changing (friendly and often helpful) beast. With so many different platforms, and new technology always on the horizon, how do you ensure you’re getting the most out of your posts? How do you effectively engage … Read more


Summer Holidays for Your Social Media Calendar

It’s (basically) summer and there’s always something to celebrate! Check out the latest edition of hashtagable holidays to add to your social media calendar. June 2 – #NationalDonutDay June 8- #NationalBestFriendsDay June 21 – #NationalSelfieDay June 23 – #TakeYourDogToWorkDay June … Read more


Digital Budgets

Many advertisers are including online tactics in their media programs these days. Whether using display, social or search, they know that most people nowadays spend at least some of their time online, and with the improved targeting and buying platforms, … Read more


Calling all music lovers…

Can you believe summer is almost here?! That means it’s almost festival time in Milwaukee! The summer truly makes Milwaukee a great city – there’s always something going on! Aside from barbeques, beach days, open patios, and the many other … Read more


Is Traditional Marketing Still Relevant?

In short, the answer is yes. With today’s technology, we’re often quick to assume that online ads are the only way to reach people. But there’s still value in radio and TV commercials, print and newspaper ads, billboards, and mail. … Read more


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