managing expectations

The Art of Managing Client Expectations

More often than not your new client will already have preconceived notions and expectations of how things should be even before working with you, which is why managing expectations is so important in developing healthy client/vendor relationships. From daily observations … Read more


Satisfied With Your Agency’s Performance?

If you’re not asking that question on a regular basis, then maybe you should be. At AFFIRM, we recently initiated a client survey as a follow-up on projects to make sure we’re meeting our clients’ needs in a number of … Read more


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