Dane County Regional Airport Launches Daily Non-Stop Service to Los Angeles

(Pewaukee, Wis…March 27, 2019) Dane County Regional Airport (DCRA) will celebrate its new daily non-stop service to Los Angles, California during the inaugural flight event on March 31, 2019. Los Angeles is one of 19 non-stop destinations from Madison. New … Read more


AFFIRM to Develop Campaign for the Long Island Commission for Aquifer Protection

(Pewaukee, Wis…February 20, 2019) AFFIRM Agency has been selected by the Long Island Commission for Aquifer Protection (LICAP) to develop and launch a comprehensive public education and marketing campaign to encourage drinking water conservation on Long Island and to educate … Read more


AFFIRM Wins Five American Advertising Awards

(Pewaukee, Wis…February 18, 2019) AFFIRM won a total of five ADDY awards at the 2019 American Advertising Awards Show hosted at Monona Terrace on Saturday, February 16, 2019. The American Advertising Federation (AAF) is a national organization that includes members … Read more


AFFIRM to Develop Campaign for the Embassy Suites by Hilton and the Rockford Conference Center

(Pewaukee, Wis…January 29, 2019) AFFIRM Agency has been selected by Gorman & Company as the marketing agency for the Embassy Suites by Hilton and the Rockford Conference Center. Gorman & Company is currently in the process of transforming the iconic … Read more


Dane County Regional Airport Wins ACI-NA Award for FLY LOCAL Campaign Created by AFFIRM

(Pewaukee, WI…November 19, 2018) Dane County Regional Airport (http://www.msnairport.com) won first place for Overall Marketing Programs among other small airports at the Airports Council International – North America’s (ACI-NA) 2018 Excellence in Airport Marketing, Communications, and Customer Service Awards on … Read more


Wil-Mar Neighborhood Center Launches Wil-Power Capital Campaign

(Pewaukee, Wis….August 27, 2018) The Wil-Mar Neighborhood Center, located in the Williamson-Marquette neighborhood in Madison, has launched its Wil-Power Capital Campaign to seek support for its building renovations. The Wil-Mar Neighborhood Center, “A Place for All People,” is a popular, … Read more


Dane County Regional Airport Celebrates Record-breaking Passenger Traffic

(Pewaukee, Wis…February 23, 2018) Dane County Regional Airport (DCRA) recently announced that it experienced its best year yet in passenger traffic in 2017. With 1,907,499 passengers traveling through Madison, passenger traffic increased 3 percent over the previous year – the … Read more


Wisconsin DOJ Largest Fall Drug Take Back Collection; Leading National Drug Disposal Program

(Pewaukee, Wis…November 27, 2017) The Wisconsin Department of Justice, Office of Attorney General Brad Schimel announced the official collection total for October’s Drug Take Back event. This fall, Wisconsin collected 63,941 lbs. of unused medications, which is the largest fall … Read more


managing expectations

The Art of Managing Client Expectations

More often than not your new client will already have preconceived notions and expectations of how things should be even before working with you, which is why managing expectations is so important in developing healthy client/vendor relationships. From daily observations … Read more


WisconsinEye Releases New Opioid Documentary “Straight Forward: The Truth About Addiction”

(Pewaukee, Wis…September 19, 2017) A new documentary targeting the opioid epidemic in Wisconsin is now available through the state’s public affairs cable network, WisconsinEye. Straight Forward: The Truth About Addiction features honest, in depth interviews with young Wisconsinites fighting to … Read more


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