Best Times to Post on Social Media
#MCM #FBF #TBT #WCW – it seems like there’s a designated day to post anything and everything on social media these days. But when is the right time? When will you get the most views, likes, comments, overall engagement?
The answer: there is no right answer, there is no right time, it’s different for all of us, and it varies per social medium.
However, especially as a business, there are some times that are better than others to interact with social audiences. Because of standard business hours, you have more narrow windows of interaction time, which can actually make things easier.
To get some tips on maximizing your engagement, check out this post.
According to Sprout Social, below are the post optimal times for posting per medium:
Strongest days to post: Wednesday–Sunday
Best day to post: Thursday
Most active time of the week: Thursdays at 1pm
It’s pretty much always safe: Any day of the week from 9am-3pm
Avoid/least optimal times: Early mornings and late nights
Strongest days to post: Monday-Thursday
Best day to post: Thursday
Most active time of the week: Thursdays at noon
It’s pretty much always safe: Any weekday between noon and 3pm
Avoid/least optimal times: Early mornings and late nights
Strongest days to post: Monday-Friday
Best day to post: Monday
It’s pretty much always safe: Monday-Thursday nearly any time (except 3pm)
Avoid/least optimal times: 3pm each day
Strongest days to post: Tuesday-Thursday
Most active time of the week: Noon and 5pm Tuesday-Thursday
It’s pretty much always safe: Any weekday between 8am-5pm
Avoid/least optimal times: Weekends
**All of this is not to be said without noting that, like campaigns for any other media, it’s important to have a strategy behind your posts. For a strategic social media campaign, give us a shout: (262) 650-9900.**
