North Mississippi Medical Clinic Launches Google AdWords Campaign with AFFIRM’s Help


(Pewaukee, Wis…April 7, 2016) AFFIRM was chosen by Springboard Brand & Creative Strategy to plan and execute a Google AdWords campaign on behalf of the North Mississippi Medical Clinic (NMMC).

The AdWords campaign launched on April 1 and promotes NMMC’s three urgent care centers in Tupelo, Mississippi. Ads will be served in response to Google searches about urgent care within Tupelo. As an initial test, the campaign will run for three months.

In conjunction with the AdWords campaign, AFFIRM created an urgent care-specific landing page for NMMC. All ads within the AdWords campaign click-thru to the page, which is fully responsive.

“At AFFIRM, we take a great deal of pride in our purpose of effectively communicating to people how they can make their lives better. Working with Springboard in support of NMMC is a perfect example of that purpose at work. It’s incredibly rewarding to provide people with the resources they need to improve their lives,” said AFFIRM Assistant Account Executive, Karissa Holzbauer.

AFFIRM is a full-service marketing communications agency with headquarters in Pewaukee, Wisconsin. The agency serves local, regional and national clients in Business-to-Business and Consumer markets and has special expertise providing social marketing, transit, transportation and health benefits marketing and communications. For more information, call 262-650-9900, or visit www.AFFIRMAgency.com.

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