A Dose of Reality: Wisconsin DOJ Announces New Elder Opiate Abuse Campaign

(Pewaukee, Wis….October 9, 2017) Wisconsin’s Department of Justice has initiated a “Dose of Reality” for Seniors and Caregivers on the risks of misusing opioids and other prescription drugs. This at-risk group has often gone unrepresented in targeted prescription drug abuse … Read more


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Pedestrian Safety is a Two-Way Street

As a recent college grad, I am no stranger to the chaos that ensues on the streets and crosswalks surrounding a busy campus or metropolitan area. Drivers are speeding to reach their destination on time, abruptly stopping to find parking, … Read more


Stand Up, Step Up: AmeriCorps’ Serve Wisconsin Launches New Recruitment Campaign

(Pewaukee, Wis…September 11, 2017) This September, Serve Wisconsin launched its new AmeriCorps member recruitment campaign. Centered on the theme “Stand Up, Step Up,” the campaign encourages youth in Wisconsin to give back to their communities and those in need by … Read more


What is a Copywriter?

A few weeks ago, I had a conversation with an acquaintance that went something like this: Person:               So what do you do for work? Me:                        I work at an ad agency, I’m a copywriter. Person:               Oh, so that’s like an … Read more


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Why Your Business Should be on Social Media

One morning after spending about 30 minutes scrolling through the various Social Media apps I have on my phone, I thought to myself “What am I doing? Why am I spending so much time looking through all the various posts … Read more


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How to Master Instagram’s Algorithm

Remember the good ol’ days of chronological Instagram feeds? *Sigh* good times. In 2016, Instagram updated their algorithm making it a little harder to get your post seen when/where you need it to be seen. BUT, not all hope is … Read more


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Visual Note-Taking

Recently, at the 2017 HOW Design Conference, an illustrator named Mike Rohde led a workshop called “Sketchnotes.” This is not just doodling, but it can also be used as a way to make more memorable shorthand notes that keep you … Read more


Best Times to Post on Social Media

#MCM #FBF #TBT #WCW – it seems like there’s a designated day to post anything and everything on social media these days. But when is the right time? When will you get the most views, likes, comments, overall engagement? The … Read more


Maximize Your Social Media Engagement

Social media is the ever-growing, ever-changing (friendly and often helpful) beast. With so many different platforms, and new technology always on the horizon, how do you ensure you’re getting the most out of your posts? How do you effectively engage … Read more


Calling all music lovers…

Can you believe summer is almost here?! That means it’s almost festival time in Milwaukee! The summer truly makes Milwaukee a great city – there’s always something going on! Aside from barbeques, beach days, open patios, and the many other … Read more


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