Here’s a thought…

Don't text and drive distracted driving

Apple’s New Feature Fights Distracted Driving

You’re driving, your phone buzzes, you see it’s a text and you reach down for it… even though you’re going 70+ MPH down the freeway, coffee in hand. We all have cell phones, we’ve all done it, and although we … Read more


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Pedestrian Safety is a Two-Way Street

As a recent college grad, I am no stranger to the chaos that ensues on the streets and crosswalks surrounding a busy campus or metropolitan area. Drivers are speeding to reach their destination on time, abruptly stopping to find parking, … Read more


Group of Young Men and Women Kicking Leaves in a Park

All Things Fall

It may be in the mid 80’s but fall has arrived! ‘Tis the season for pumpkin carving, corn maze exploring and maybe a little apple picking. What is at the top of your Fall To-Do List? Meaghan: So many things … Read more


What is a Copywriter?

A few weeks ago, I had a conversation with an acquaintance that went something like this: Person:               So what do you do for work? Me:                        I work at an ad agency, I’m a copywriter. Person:               Oh, so that’s like an … Read more


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Native Advertising: Marketing Beyond the Naked Eye

Recently, while swiping through one of my favorite apps, I stumbled upon a page that was unlike the others—instead of a personal profile for a local professional, it was a recruitment ad for a nearby company. Swipe left to skip … Read more


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Why Your Business Should be on Social Media

One morning after spending about 30 minutes scrolling through the various Social Media apps I have on my phone, I thought to myself “What am I doing? Why am I spending so much time looking through all the various posts … Read more


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How to Master Instagram’s Algorithm

Remember the good ol’ days of chronological Instagram feeds? *Sigh* good times. In 2016, Instagram updated their algorithm making it a little harder to get your post seen when/where you need it to be seen. BUT, not all hope is … Read more


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Visual Note-Taking

Recently, at the 2017 HOW Design Conference, an illustrator named Mike Rohde led a workshop called “Sketchnotes.” This is not just doodling, but it can also be used as a way to make more memorable shorthand notes that keep you … Read more


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Getting To Know AFFIRM 2.0

After recently adopting the most perfect pup, it’s a no brainer that this be the Getting to Know AFFIRM 2.0: 4-Legged Friend Edition. Have a look at AFFIRM’s furry friends!   Meaghan: This is Mia, my 8 month old American … Read more


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How to Write an Effective News Release

Over the past couple of years, industry watchers have predicted the “demise of the news release.” Well…it’s not true and may not be for a while as I still find myself drafting press releases and pitching the media with this … Read more


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